It’s often said that people are your greatest asset.

But not all people equally. For instance, Google found that 90% of their teams’ performance was produced by just 10% of their people. And we’re all familiar with the 80/20 Rule.

Some people are star performers – the ones you want to keep and the ones your competitors would love to poach.

But other people are average performers, and some are poor performers.

So, you’re already getting great value out of star performers, and you naturally want this to continue. But there’s an opportunity to increase productivity through people who are not star performers.

Imagine if you could turn some of them into highly productive star performers. Or, more modestly, even just increase their productivity by, say, 10%.

10% extra revenue would make a big difference to the bottom line. For example, in a company with 1000 employees and a 4:1 Revenue per Employee ratio, a 10% performance improvement in 300 of their lower performing employees would generate around $6 million of extra annual revenue.

Reach out to us if you would like to know more.

Steve Barlow
Author: Steve Barlow

Steve heads up The Change Gym. He is a change readiness specialist. You can contact him at